Doing things right

Mistakes can be expensive. The cost of rejection is a major source of concern in manufacturing. Doing things right is essential before companies can think of doing new things.  Training  Retraining  Building-in quality consciousness  Reward and feedback systems  Process improvement  Communicating and affirming a culture of excellence  Building teams that co-operate rather than compete

Organizational Culture and the Emphasis on Innovation

Without the oxygen of support and applause, ideas often die in infancy. The creativity improvement program can be the foundation that enables all other company programs to be effective. There are a number of steps to ensure that the program encourages innovation. IBM whose motto is ‘Think,’ believes in ‘More intellect, less materials.’

Leadership and consumer relevance are the top drivers of innovation

There are two essential ingredients for successful innovation: Leadership and Consumer Relevance. Innovative processes do not begin in the R&D laboratory. They are initiated with a mandate from the highest level of the corporation. Identifying the consumer’s needs is an equally integral part of the innovation process. Ensuring employee participation in planning and a complete buy-in into innovative strategy is critical.

The mind is the greatest resource

The mind is the greatest resource needed for innovation. With mental capability, there are few limitations. Overload a machine and it can break down. Even computer chips have their speed limits. Resources can run dry. However, if we can help people make better use of their minds, the returns are immeasurable. The mind computer has the capacity to store an equivalent of 7550 volumes of the Encyclopedia Britannica.