This is a one-day event to showcase the ideas developed during the innovation initiative.
Innovation melas celebrate corporate innovation and honour the imagination. It is a great way to provide a holistic view of events, while celebrating innovation publicly. Inviting a customer to provide his point of view could create a special wave of excitement. It is a banquet for imagination: well-loved, proved ideas rub shoulders with exotic new imports. Everyone rolls up their sleeves to tame wild ideas.
Top management should provide recognition rewards and support during this day. The most interesting wild new idea, which does not, at the moment, seem implementable, is chosen for taming. This is a mega event which involves the whole company. It is a chance to showcase the best ideas, while revisiting all the thinking tools. The innovation Oscars and the Innovation Hall of Fame can flow out of this event.
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