Sunday, November 24, 2013

Attribute Association Technique


Procedure for use: 1. State the problem and its objectives. 2. List all of the characteristics of a product, object, or idea related to the problem. 3. Systematically modify the characteristics or attributes to meet the objectives. Affirmation • The climate of the group is set by an affirmation. Eg: What I really like about you is …. • This makes people more open and creative.

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