Tuesday, September 18, 2012

Boundary-less thinking


Boundary-less’ thinking has brought us face to face with the fact that there are no limitations to corporate or personal growth. One of the interesting experiments that conducted was on the second P of Marketing, Place. One of the hospitals consulted for a major problem with the “place” component, since it is far from the city. We made an exciting assumption that changed the situation dramatically. They said “place” is where our patients are. Our doctors, our equipment, or facilities could go wherever the patient needed it. So they set up a home health program, which takes doctors to the homes of patients. A school health program takes the concept into schools. Companies all over the country could benefit from this concept. They are no longer constrained by lack of space. Distance is telescoped by good transport. Our services are offered at faraway places, by training and appointing associates. An individual can be highly creative when he has the right beliefs about his true, unique nature.

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