Respondents were asked an open ended question about which approaches to innovation had worked, as well as which were unsuccessful.
Techniques which had been successful were:
Cross functional task forces and commando teams
Use of innovation tools
Brainstorming
Customer inputs and dealer inputs
Innovation techniques which have been particularly unsuccessful were:
Suggestion boxes
Outside Consultants
‘Instructions’ from top management
Training junior most employees with no buy in from top management
No long term focus
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